farm; corn field


Writing Your Business & Marketing Plan

  • Tuesday, February 26, 2019, 6:00 PM - 8:30 PM

This session is designed for those who are looking to take their agriculture business to the next level. It will include discussion and coverage of the components and considerations for a strong business plan in addition to an in depth look at the marketing plan. This course will also provide you with a template to complete the respective plans.


  • Kelsey O'Shea - Farm Business Management Specialist 
    • With the CCE North Country Regional Ag Team, Kelsey has had four years experience in lending, taxes, and record keeping before her role at Extension.
  • Lindsey Pashow– Agriculture Business Development & Marketing Specialist
    • With the Harvest NY Team, Lindsey specializes in post harvest marketing and diversification 


6:00 PM - Registration and Welcome

6:15 PM - Kelsey O’Shea will cover the primary sections of a business plan and special considerations.This will include coverage of annual financial budgeting and development of financial statements.

7:15 PM - Lindsey Pashow will cover the marketing portion of the business plan. This will include in-depth coverage on market development and retention.

8:15 PM -  A question/answer time will allow farmers to ask their business-specific questions. 

To register, contact Cathy Moore at 315-788-8450 or


$10 per person; Free for Veterans and Military Families


Catherine Moore
Agriculture and Natural Resources Issue Leader
(315) 788-8450 ext. 236


Cornell Cooperative Extension of Jefferson County
203 North Hamilton Street
Watertown, New York 13601